Red Nose Day 2015

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Who said libraries are boring? Comic Relief Cake sale on took place in the library today. All of the cakes were made by our staff. We raised the magnificent sum of £350. What a fun!

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I am so lucky to have such amazing colleagues who put their hearts, creativity skills, and commitments into events like this. It was such a collaborative occasion and we celebrate our team effort. In particular a colleague, who was not on duty today, still come and give us support.

My three marketing event tips:

  1. Networking with key staff member across the university. I have been talking about this event for a week to colleagues and students = create hype.
  2. Promote it across the departments. Yesterday I literally visited all the university departments inviting staff to come to the library and leaving leaflets around their offices. Going in person is 10x more effective that sending an email, because you show your face and you are going to invite people personally = it’s like a wedding!
  3. When it’s all over… don’t stop! Continue to add value to the community you’ve built. Thank all the people involved for attending because this will help when you come to repeat the event. You’ve got a captive audience, there waiting for you…so what’s next?